AI ASSISTANT
Answers questions
Helps with conversations and questions when you ask.
SOUTHEAST ASIA / AI EMPLOYEES
Hire AI employees built for how Southeast Asia works.
Give an AI employee a real role in Marketing, Sales or Operations — with local context, the tools your team already uses, and clear approval rules.
For SMEs, social-commerce sellers and agencies working across Indonesia, Thailand, Malaysia and the Philippines.
HUMANS DIRECT. AI EXECUTES.SCROLL TO EXPLORE
One employee.
Enough context to get work done.
01 / A DAY AT WORK
An employee’s day:
routine, approvals, reports.
A typical day for an AI Marketing Employee — then play the manager yourself: assign work in the conversation and approve results on the spot.
A scripted product-direction demo of channels, direct messages, threads and approvals. No real AI or external actions.
02 / WHERE APLOYEE SITS
From answers,
to tasks, to ownership.
Aployee is built for ongoing responsibility, not one-off prompts. Each AI employee works with company context, approved tools, clear permissions, recurring responsibilities and a visible work history.
AI AGENT
Executes tasks
Executes tasks or objectives using the context and tools available to it.
APLOYEE AI EMPLOYEE
Owns recurring responsibilities
Takes responsibility for ongoing work inside your company, with a defined role, authority, schedule, work history and manager.
| Criteria | AI Assistant | AI Agent | Aployee AI Employee |
|---|---|---|---|
| Unit of work | A question | A task | A role and responsibility |
| Typical use | On-demand help | Execution toward a result | Ongoing ownership |
| Context | The conversation | The task at hand | Persistent company and role context |
| Authority | Depends on the product | Defined per task | Assigned by the employer |
| Work rhythm | On request | Task-based | Scheduled and recurring |
| Accountability | An answer | The task result | Work history, reports and a manager |
03 / ANATOMY OF AN AI EMPLOYEE
Every AI employee comes with
the context and controls to do real work.
An Aployee employee is more than a saved prompt. Each one has a defined role, company context, tools, permissions, recurring work and a visible record of what they did.
Minh AI
AI MARKETING EMPLOYEE
- Manager
- You
- Status
- Working
- Reports
- Daily & weekly
Role
A defined position on your team, with clear responsibilities.
Company context
Knows your business, product and ways of working.
Skills
A skill set matched to the assigned work.
Tools & accounts
Works only with resources your company assigns.
Permissions
A clear line between independent work and approvals.
Approval rules
Asks before touching sensitive actions.
Schedule
Recurring responsibilities on a calendar, not on demand.
Work history
Past work is recorded and reviewable.
Reporting
Outcomes summarised for the manager.
04 / YOUR NEXT TEAMMATE
A role with
real responsibilities.
Three roles to start with — Operations, Marketing and Sales. We confirm each role’s scope with you before hiring.
⌘OPERATIONS
AI Operations Employee
Owns documents, calendars, data and recurring team reporting.
- Summarise the inbox
- Clean up a spreadsheet
- Prepare a weekly report
TYPICAL MONTHLY CAPACITY
Compare responsibilities ↗3 recurring responsibilities / scope
✳MARKETING
AI Marketing Employee
Owns recurring content research, production, approvals and reporting.
- Plan next month’s content
- Draft brand-aligned posts
- Prepare short-form videos
TYPICAL MONTHLY CAPACITY
Compare responsibilities ↗30 finished short videos / month*
↗SALES
AI Sales Employee
Owns prospect research, outreach preparation and CRM updates.
- Research target accounts
- Draft personalised outreach
- Update the sales pipeline
TYPICAL MONTHLY CAPACITY
Compare responsibilities ↗300 researched prospects / month
AN EXPANDING CATALOGUE
More AI employees to come.
The catalogue keeps growing with new specialist roles for your team.
Explore AI roles05 / GET TO WORK
Agree on the work.
Then build the rhythm.
- 01
Choose a role
Pick the position and the responsibility you want to delegate, and agree on what good output looks like.
- 02
Add company context
Share the documents, brand guidance and background the employee needs.
- 03
Connect tools and accounts
Grant the accounts and permissions for the tools this employee will use.
- 04
Set permissions and approval rules
Decide what the employee can do independently and what needs your approval.
- 05
Assign recurring responsibilities
Put the repeating work on a schedule: research, drafts, publishing, reports.
- 06
Review work and reports
Follow progress, accept deliverables and read the recurring reports.
06 / TOOLS & ACCOUNTS
Give your employee the tools
your team already uses.
Email, calendars, documents, CRM, social channels, browsers, developer tools or internal APIs — each employee only works with the tools and accounts you assign.
Communication & calendars
- Gmail
- Outlook
- Google Calendar
- Slack
- Microsoft Teams
Documents & data
- Google Drive
- Google Sheets
- Notion
CRM & sales
- CRM
- HubSpot
- Pipedrive
Marketing & publishing
- TikTok
- YouTube
Browser & web
- Web browser
- Web search
Engineering & custom APIs
- GitHub
- API
- MCP
Common in this market
- WhatsApp Business
- TikTok
- Google Workspace
- CRM
Tool availability depends on account type, API access, company policy and the employee’s assigned permissions. Explore the tools catalogue ↗
07 / AUTHORITY HAS BOUNDARIES
You decide what
your employee can do.
A sample policy to agree before work begins.
Your company’s own workspace
Each company gets a dedicated working environment. Account permissions are agreed at onboarding.
Work history you can review
Track activity, approvals, outcomes and reports; pause work whenever you need to adjust.
A path for data handover
Administrators can export the workspace for handover. Your company keeps its documents and results.
Actual enforcement depends on tool and account configuration. Validate controls, data handling and handover during onboarding.
08 / FIVE MARKETS
One employee.
The market you need.
Choose the operating capability, not your nationality.
Vietnam ↗Vietnamese · VNDVietnamese, local research, Facebook, TikTok and Zalo OA.Southeast Asia ↗English · USDCountry context, selected local languages and social commerce.Singapore ↗English · SGDBusiness English, permission controls and regional operations.Global ↗English · USDInternational research, CRM and coordination across timezones.Japan ↗Japanese · JPYJapanese, business etiquette, company research and approvals.
Currently viewing: Southeast Asia · USD
Local context, channels and workflows for Southeast Asia.
Choose your country
Start with Indonesia, Thailand, Malaysia or the Philippines. Singapore has its own commercial pack.
Choose a language pack
English or a selected local language for the starting scope. Confirm tone, customer context and review requirements during onboarding.
Connect the right channels
Evaluate WhatsApp business workflows, TikTok, social commerce and your CRM. Support depends on available connections and permissions.
09 / USD · SOUTHEAST ASIA
Choose how much capacity
you need from each employee.
Proposed pricing for this market. No location-based price detection.
AI Operations Employee
Launch
Lighter recurring workload — One primary SEA market
US$149
/ employee / month · proposedTYPICAL CAPACITY
3 recurring responsibilities / scope
Detailed responsibilities
Documents and data
- Summarise approved documents
- Clean spreadsheets and remove duplicates
- Draft emails, meeting notes and internal templates
Recurring coordination
- Track calendars and due dates
- Consolidate task status
- Report weekly and flag decisions for the manager
Growth
Standard ongoing workload — Light support across two markets
US$299
/ employee / month · proposedTYPICAL CAPACITY
10 recurring responsibilities / scope
Detailed responsibilities
Includes the previous tier’s responsibilities plus the work below. Production figures are total targets, not additive.
Daily operations
- Update CRM and identify missing data
- Triage inboxes and draft replies for approval
- Schedule meetings and prepare materials
Team coordination
- Track work across owners
- Prepare daily reports
- Escalate overdue work and data discrepancies
Regional
Higher, more dedicated capacity — Several countries and timezones
US$599
/ employee / month · proposedTYPICAL CAPACITY
Multi-country recurring responsibilities / scope
Detailed responsibilities
Includes the previous tier’s responsibilities plus the work below. Production figures are total targets, not additive.
Cross-team operations
- Reconcile data across connected systems
- Maintain procedures and handover documents
- Coordinate reporting schedules across teams
Custom objectives
- Monitor KPIs and flag anomalies
- Prepare custom management reports
- Review processes and follow up on agreed improvements
AI Marketing Employee
Launch
Lighter recurring workload — One primary SEA market
US$179
/ employee / month · proposedTYPICAL CAPACITY
30 finished short videos / month*
Detailed responsibilities
- Social posts / month
- 30
- Long-form pieces
- 2
- Primary channels
- 2
Content production
- Target: 30 finished short videos per month
- 30 social posts and 2 long-form pieces per month
- Scripts, visuals and voice tracks, editing, subtitles and exported files
- Adapt aspect ratios and formats for two primary channels
Research and operations
- Track industry trends and competitor content
- Propose content angles and keywords for agreed topics
- Maintain weekly and monthly content calendars; prepare drafts for review
- Schedule or publish where tools and permissions allow
- Prepare monthly performance reports
Growth
Standard ongoing workload — Light support across two markets
US$349
/ employee / month · proposedTYPICAL CAPACITY
60 finished short videos / month*
Detailed responsibilities
- Social posts / month
- 60
- Long-form pieces
- 4–6
- Primary channels
- 4
Includes the previous tier’s responsibilities plus the work below. Production figures are total targets, not additive.
Higher production cadence
- Increase total targets to 60 videos, 60 posts and 4–6 long-form pieces
- Operate four primary channels with adapted formats
- Test hooks, headlines and calls to action
Weekly optimisation
- Daily trend research
- Triage comments and inboxes; escalate sensitive replies
- Basic SEO and weekly content performance reviews
Regional
Higher, more dedicated capacity — Several countries and timezones
US$699
/ employee / month · proposedTYPICAL CAPACITY
120 finished short videos / month*
Detailed responsibilities
- Social posts / month
- 120
- Long-form pieces
- 8–12
- Primary channels
- 6+
Includes the previous tier’s responsibilities plus the work below. Production figures are total targets, not additive.
Multi-channel campaigns
- Increase total targets to 120 videos, 120 posts and 8–12 long-form pieces
- Operate 6+ channels within the agreed scope
- Prepare SEO clusters, newsletters and landing-page copy
Dedicated coordination
- Monitor brand conversations and research relevant creators
- Daily campaign reporting and optimisation
- Coordinate multiple brands within agreed production targets
AI Sales Employee
Launch
Lighter recurring workload — One primary SEA market
US$249
/ employee / month · proposedTYPICAL CAPACITY
300 researched prospects / month
Detailed responsibilities
Prospect research
- Define target customer criteria
- Research companies, contacts and source references
- Check duplicates, missing data and customer fit
Controlled outreach
- Draft personalised emails for approval
- Track replies and follow-up dates
- Update CRM, report weekly and hand over opportunities
Growth
Standard ongoing workload — Light support across two markets
US$499
/ employee / month · proposedTYPICAL CAPACITY
800 researched prospects / month
Detailed responsibilities
Includes the previous tier’s responsibilities plus the work below. Production figures are total targets, not additive.
Opportunity development
- Research buying needs and company context
- Prepare multi-step outreach by segment
- Classify replies, questions and buying signals
Sales coordination
- Schedule meetings within granted permissions
- Prepare prospect briefs before meetings
- Track pipeline stages and optimise outreach weekly
Regional
Higher, more dedicated capacity — Several countries and timezones
US$899
/ employee / month · proposedTYPICAL CAPACITY
2,000 researched prospects / month
Detailed responsibilities
Includes the previous tier’s responsibilities plus the work below. Production figures are total targets, not additive.
Multiple campaigns
- Coordinate agreed segments and campaigns
- Score opportunities using company criteria
- Analyse CRM data and pipeline bottlenecks
Objective-led follow-up
- Customise reports and CRM update rules
- Flag neglected opportunities and suggest next steps
- Hand over to the closer; no revenue guarantee
* Proposed targets, not guaranteed results. A finished video includes the agreed script, media, edit, subtitles and export. Premium resources are separate. Validate capacity, quality and price before starting.
10 / BEFORE YOU HIRE
Good questions.
Clear answers.
Why does the same Sales role cost differently in Vietnam and Japan?
Market packs describe the language, business context, data sources, tools and quality review needed for the work. Japan-focused work may require business Japanese, local research and different outreach practices. Pricing follows the agreed capability, not your nationality or browsing location. Confirm scope and cost before a pilot.
Can a Vietnam-pack employee handle Sales work in Japan?
Yes, with suitable context, tools and permissions. There is no artificial border lock. A Vietnamese maths teacher can teach English students, while a teacher familiar with English language and curriculum has an advantage. Similarly, work outside an employee’s market specialisation may need more guidance, translation review and validation. Start with a small prospect group and assess quality before expanding.
Can one employee cover several markets?
A multi-market scope can be agreed for one employee, specifying languages, audiences, timezones, data sources and approval rules. Availability must be confirmed during onboarding; this does not mean every market is already fully supported.
Why not always choose Global?
Broader coverage is not automatically better for focused local work. A local pack may better fit your tools and budget. Global describes agreed international responsibilities, not expertise in every language and industry or unlimited work.
Are all roles available today?
The initial catalogue focuses on three roles: Operations, Marketing and Sales. Confirm each role’s scope, tools and deliverables before a pilot.
Can employees publish or send without asking?
Define permissions before work begins. External actions may need approval, and enforcement depends on connected accounts and tools. The demo only simulates these decisions.
What do the proposed numbers include?
These are targets to validate in a pilot, not guaranteed output. A finished video includes the agreed script, media, edit, captions and exported file. A script alone does not count as a finished video. Prospect counts are researched records, not guaranteed meetings or revenue.
Are third-party resources included?
Premium media, paid data, advertising and telephony need a separately agreed allowance. Confirm the final price, quality criteria and resource limits before starting.
Who controls our data?
The company has a dedicated working environment. Administrators can export the employee workspace for handover. Relevant data may be processed by configured AI providers or tools; agree on data handling during onboarding.
Does the shared chat run real AI employees?
No. This is a scripted product-direction demo of channels, direct messages, threads and approvals. It sends no messages or notifications and does not execute external tasks.
EARLY ACCESS
Hire an AI employee
built for Southeast Asia.
Start with one role, the channels your team already uses and clear approval rules. Expand when the workflow is stable.
Hire an AI employee ↗No payment is required. We will confirm scope before inviting you.